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Setup Your Online Store and Start Selling Today for Less Than $1

June 8, 2018

Have you been wanting to own your own online shop, and sell items that you like or are passionate about.  Do you have a talent that you can use to earn money? 

There are many women who want to open an online store, but due to the complexities of getting a website built, maintained and managed, have dropped the idea.

The good news is that, you can get your online store up and running in few minutes with $2.00 or less!

Isn’t that amazing!

The amazing platform that can help you make your dreams come true is no other than Etsy.

Yes, many women are selling their handmade items on Etsy and are doing it full-time!

Why Etsy?

It’s FREE to join and easy to start a shop.

It’s very affordable. To get an item listed you just need $0.20!

Etsy takes care of Etsy payments. Your sales will be deposited in your bank account in your local currency.

Etsy offers Seller Protection – meaning if a buyer files a case, it protects your funds if the transaction was paid via Etsy Payments. Also, if a buyer is does not receive their purchased items, or if the items are different from the description, Etsy encourages those buyers to contact you first (via Conversations).

You can sell any handmade items that are made and or designed by you. You can sell as a retailer or a wholesaler.

 

Etsy Marketplace and Etsy Studio

There are two ways you can sell via Etsy: Marketplace and Studio. 

Marketplace is where you can sell your handmade goods, vintages goods and craft supplies.

Studio is more of inspiring… sellers sell craft supplies with which buyers can create DIY projects. If someone is looking for unusual or hard to find DIY items then Etsy Studio would most likely have those supplies.

 

Etsy Wholesale

You can also sell your products at wholesale. Your products can be accessed by over 20,000 retailers plus you get to decide who you want to work with.

Again, it’s simple to setup your wholesale shop, you upload your product photos, set the prices, add the description and publish! Promote your shop to potential buyers and make sales!

Why Buyers Love Etsy?

Buyers want the best for their money.  They want to make sure items they are buying is what they’ve wanted or needed. Buyers want to be able to find unique items more easily.

And that is what Etsy offers!

Etsy sellers offer one-of-a-kind items – unique and customized!

Buyers get to work directly with the sellers and get their items made the way they want and if there are any questions they have someone they can reach out to.

Buyers can experience secure shopping on Etsy!

How to Get Your Etsy Shop Opened?

Beginners Guide to Selling on Etsy

Etsy has a very comprehensive beginners guide on their website. Here’s the link.  This guide has all the information that you need to open your shop.

Etsy Blog

Etsy Blog is another place where you’ll find many valuable information like how to make your shop successful, learn from other sellers and find out the tips on selling, how to get photographs of your products…

You’ll also find DIY Ideas like these to help you create your own products:

Natural-Dye DIY

DIY Pom-Pom Earrings

A DIY Wedding Favor That’s Just Your Taste

5 Ideas for a DIY Ice Cream Party

Are There Any Fees?

Like any other platform Etsy also charges a transaction fee and payment processing fee, which is quite affordable.  The image below describes the Etsy fee structure.

 

Tips for making your Etsy shop successful

Read Etsy Blog – there are lots of tips plus the Featured Shop articles will help you get inspired.

Sell good quality products – don’t sell cheap and poor-quality items charging more than you should.

Use attractive photos of your products. Invest in good pictures.

Be descriptive. When describing your product be specific as possible. Provide details like the color, measurements, quantity…

Respond to questions from buyers in a timely manner.

Always focus on good customer service. Ship the products on time as promised.

Resolve disagreements or disputes directly with the buyer.

Be honest with your buyer. If for some reason, you’re unable to complete an order, notify the buyer immediately and refund their money.

 

How to Market, Brand and Promote Your Etsy Shop

Etsy knows how important it is to market your business, create a brand and promote…the more the people know about your shop, more the sales you’ll get.

Here’s what Etsy is suggesting:

SEO.  Just like any other business, your Etsy shop also needs to be optimized for Search Engine Search like Google.

When you go to Etsy.com, there is a search box, which buyers use to search for products they are looking for.  For example, when I enter unicorn, I get the following list:

Here’s an article to learn more how to get found in search.

Sales and Coupons. Buyers love to visit shops with sales, coupons or any other special offers. Run a sale by providing free shipping for a period, maybe during off peak season – for example, if you are selling something that people use during winter – knitted scarfs – you can offer free shipping or discounts so you still make sales during spring or summer.

Send offers to interested buyers.   Buyers who have favorited your items or added to their carts but haven’t made a purchase yet.

Advertise with Etsy.  Etsy offers two paid advertising options; Promoted Listings which will help you promote your products within relevant search results on Etsy.com and Google Shopping which you use to promote your products in Google search results.

You can manage both options from your Advertising dashboard.

Pattern by Etsy. You can launch your own website for your shop by using Pattern by Etsy. This will help you create a unique brand for your shop plus expand your online sales beyond Etsy marketplace. 

You can try one first – first 30 days are free plus you can cancel anytime.

Your website will be instantly synced with your website plus you can customize the look of your shop.

The best part is that you can sell anything! You can sell the items that you have in your Etsy shop plus items or services that you can’t sell on Etsy.

Click here to learn more about Pattern by Etsy.

Social Media Marketing. Seeing how fast digital marketing is growing, I highly recommend sharing your shop or products on your Facebook page, Pinterest, Instagram, YouTube, Google+…

Social Media marketing is an easy and affordable way to market your product. Here’s a perfect way to plan your social media marketing and make it a success.

Read this article: Setting Social Media Goals for Your Business and How to Track Them to learn more about creating a brand awareness, drive traffic to your website, increase revenue…

 

DISCLOSURE: Many of the links in the article above, and throughout this site, are affiliate links. While there’s no additional cost to you, any purchases made via those links may earn me a commission.

 

 

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